There is a huge marketing competition going on, on different social media platforms and where we all have been hearing about Facebook and Twitter, now, even Instagram is in the race of marketing. Gone are the days when people used to stick to Facebook and its news feed throughout the day, in fact, now people keep switching from Facebook to Twitter and from Twitter to Instagram. Hence we cannot say something with complete surety that where exactly will you find more traffic and which platform is more suitable for marketing now. Now, if you are new to this “marketing” thing then we do suggest you to try Instagram first because there is already a lot of rush on Facebook and Twitter and currently Instagram marketing is trending. It’s new, it is somehow more engaging and it is easy to upload content and attract your customers.
If you have just begun with Instagram marketing then this article is for you. Today we are going to jot down some of the tips and tricks that can help you in creating engaging content for Instagram. So, folks, take notes of what we are about to tell you because this article might help you in growing your business with excellent marketing.
1– Create Your Own Content
Your content on Instagram can only be engaging if it is unique. Let’s take it this way, you need to upload unique content that is not at all copied. You see people have now grown very clever and they can easily identify if you have copied someone’s content or even someone’s idea. Also, try not to use the stock images as they don’t give a good impression of your account and also, there are high chances that people have already seen those images. Instagram is all based on photos and videos so make sure you own them.
2-Create A Focal Point Of Your Images
Again, on Instagram, it is all about the visual content you post and you don’t want your followers to start unfollowing you which is why you need to make sure that the picture you are about to post has a clear focal point. A confusing image with no focal point can actually put a bad impression on your viewers and you simply cannot take that risk or else your marketing strategies will start failing.
Hashtags are like a golden ticket for someone who wants to gain followers, you surely can buy followers from sites like the SocialShop but at the end of the day, you need to put some effort on your own too. Which is why you have to stay pretty much active on Instagram and follow the weekly trends in order to show your participation. Hashtags can help people find and discover you and you just need to follow what’s trending on Instagram and here your job is done. Take a photo, follow the trend, hashtag it and gain followers. This is a simple rule that has helped many in increasing their followers and we are sure that with this technique you will also gain a lot of benefits.
These are the basic tips that can help you in creating engaging content on Instagram. There isn’t much rush of marketing on this platform so the sooner you try marketing your business here, the better and the easier, it will be to win the game.